3 Print Marketing Solutions That May Help Your Business Grow

Print marketing is an effective way to promote your brand and draw people to your business. At Bestype Printing, we offer high-quality products for businesses of all types. Whether you’re a fashion company or an art venue, our printing services can help you share your message and get your name out there for others to see. Here are some print marketing solutions to include in your business’s growth strategy:

1. Business Cards

Business cards are a simple yet effective tool for promoting your business and connecting with potential clients. Their many design options can help you stand out from the competition and make a memorable first impression. From bold colors to intricate designs, our team will work with you to create a card that showcases your company’s style and vision. We’ll also help you choose a suitable printing method.

Business Card Methods

There are several ways to create business cards. Some of our business card options include:

• Metal
• Thermographic
• Embossed and Debossed
• Letterpress

Metal business cards are heavier and can be cut from 0.2mm to 0.8mm thick or as thick as a standard credit card. Thermographic printing uses heated varnish to create raised text and designs that are complete with a clear finish. This style is suitable for single-sided cards with colored ink and simple designs. Embossing and debossing use custom dies to imprint your logo and text on the card, with embossing resulting in a raised design and debossing an indented one. Letterpress printing is similar to debossing, offering another way to create a tactile experience for your clients. Use any of these options to share your contact information or portfolio and encourage new customers to reach out.

2. Banners

Large, colorful banners help attract attention in high-traffic areas like streets, malls, and trade shows. They use bold text and clear messaging to encourage action or advertise a product. These marketing materials also allow you to focus on specific audiences or local markets. If your business or service is aimed at students, you can place a banner near a college campus to encourage them to visit your business.

At Bestype, our printing services include banners for both indoor and outdoor settings. Custom vinyl, pop-up, and double-sided banners are some of our options. Our team will help you choose a material and design that matches your needs, such as a durable mesh banner ideal for outdoor use in a windy area.

3. Flyers

Well-designed flyers present information clearly and concisely in a visually appealing format. They are usually a single-sided piece of paper containing eye-catching graphics and a few easily readable points. This approach can help your business reach a wider audience, attracting more customers for increased growth.

Flyer Locations

Flyers are easy to distribute in busy areas like subway stations, storefronts, and street corners. Other places to hang or pass out flyers include:

• Public Bulletin Boards
• Coffee Shops
• Gyms and Fitness Centers
• Malls
• Event Venues
• Street Fairs and Farmers Markets
• Hotels and Tourist Areas
• Public Libraries and Community Centers

To support business growth, place your flyers in areas where your target audience is most likely to be. Make sure to ask business owners or event organizers permission before leaving flyers in their spaces. Hanging or passing out unique flyers is a good way to increase your business’s exposure. Our specialty printing services even include glow-in-the-dark flyers, allowing you to stand out even in low-light conditions.

Explore Our Custom Printing Services

Physical advertising materials can increase brand visibility and create a tangible connection with customers. Some materials, such as business cards, may also be kept in wallets or desks, reminding clients about your business. Our team will help you create memorable print products to diversify your marketing efforts. For more print marketing ideas, ask about our brochures, magazines, stickers, and direct mail pieces options. Contact Bestype Printing today to request a quote and enhance your marketing efforts with professional printing services.