How Window Graphic Printing Boosts Visibility and Sales in SoHo
March 9, 2025
Window graphics are printed on a flexible film that sticks to glass. These large, removable posters are an eye-catching way to draw attention to your storefront and encourage customers to go inside. At Bestype Printing, we can print large or small window clings with custom designs that match your windows’ dimensions. Here is how window graphics boost visibility and sales in SoHo:
Boosting Visibility
Some marketing campaigns aim to increase brand visibility rather than drive sales. Window graphics that include your company’s logo, slogan, or colors are an effective way to communicate your brand’s identity. Anyone who drives or walks past your business will see a visual representation of your brand. Repeated exposure can reinforce brand awareness and increase recall when a customer requires your products or services.
Eye-Catching Designs
Window graphics with bold colors and interesting typography are often hard to ignore. They can give your business prominence on a busy street, putting you ahead of competitors. Bestype Printing customizes your window graphics to match your window size and shape and your design goals. Some customizations include:
- Vinyl Lettering: Our printing machines can cut individual numbers, letters, or other characters for window graphics. These may be used to display business hours or direct customers to your store’s main entrance.
- Perforated Vinyl: Perforated vinyl lets you share graphics and messages with people outside the building while still allowing inside patrons to see out. This works well for large advertisements or seasonal images that may otherwise block natural light.
- Semi-Transparent: Semi-transparent graphics create an etched glass appearance and allow passersby to see into your shop. This enables you to build brand awareness while also showcasing your stock.
Graphic designers provide in-depth consultation services to guide customization selections. They can suggest line spacing and layout adjustments to support your design and advertising goals. Their industry expertise helps you fine-tune your final print, allowing you to create maximum impact with window graphics.
Increasing Sales
Window graphics are easily removed and replaced, making them a flexible marketing tool. Large graphics may advertise long-term promotions, such as seasonal sales or stock changes, while smaller images are good for short-term offers and special events. Changing your store’s window graphics regularly may help keep customers engaged. It can entice them to return to explore new sales or products. We can deliver and install your window graphics to simplify this process and create a polished, professional finish.
Some window graphics last for several years. This makes them a cost-effective advertising tool for small businesses with limited marketing budgets. Good signage encourages passersby to stop and look, creating conversion opportunities. Including a call to action, such as “Come Inside” or “Learn More,” may also draw visitors into your shop. Eye-catching designs with clear information invite customers into your store long-term.
Schedule Window Graphic Printing Today
Window graphics are a highly visible and versatile marketing tool. They can promote your brand’s message, direct customers to your store’s entrance, or advertise current sales. Technicians at Bestype Printing can help you finalize your design and select materials and adhesive types suited to your project. Contact us today to learn more about printing window graphics.