During the pandemic, NYC not only gave rise to new, solely e-commerce-based startups and businesses, but existing industries also adapted to the new norm and jumped on the e-commerce train to ensure their customers could benefit from their products in the new virtual world. Now, over a year into the pandemic, foot traffic in the Big Apple is at an all-time high, and the food and retail industries are competing on two realms of e-commerce as well as brick and mortar for the first time: Sectors are embracing printing like never before!
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Recently, Mayor de Blasio and the city’s official tourism agency, NYC & Company, announced plans for a new tourism advertising campaign to kick off in June of this year, called NYC Reawakens.
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This article explores how three of New York City’s most iconic industries are using Bestype Printing to build their brand and boost customer engagement.
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